Sustainability is a journey. Your business may be at the beginning of the journey and you don’t know where to start, or have already taken action or made commitments. We meet you where you are.

We start with a conversation to understand where you are today, what your plans are and where you want to be. You may already be involved in sustainability activities and practices and have policies in place that align with sustainable requirements and development, we help you to identify these as we go through the process.

Certifications that are accredited and third-party audited are increasingly becoming an important part of building authenticity and trust among stakeholders. We can advise you when choosing a certification that is relevant and valuable for your business. For hotels specifically, we only work with certifications that are recognised by the Global Sustainable Tourism Council (GSTC) and qualify for an “eco-certified” label on Google, ‘Travel Sustainable’ badge on Booking.com, and are recognised by ‘Swisstainable’.


We are data, story and people driven. Our goal is to support you on the journey, build trust, credibility and to give your business a legitimate competitive advantage. Giving your brand the opportunity to become part of the conversation, without the risk of being accused of greenwashing.

As you advance on the journey, the communications and stories can start to evolve and you can engage with stakeholders more directly with messages that are of value and interest to them, including guests, employees, corporate clients, investors and suppliers.

Sustainable travel and tourism is growing in interest, travellers are increasingly looking for sustainable options and accommodations when making a booking. There is an increasing demand from travellers to be able to make informed choices where they can confidently identify properties that are making the right efforts.