The objective of the project was to raise awareness of the 5 star luxury hotels in Brazil through digital activitites: Claridge’s, the Connaugh and the Berkele. With the aim to increase website traffic and online bookings from Brazil as well as to grow their existing Brazilian client base.
By reaching out to our well established network of Brazilian influencers and bloggers in both London and Brazil, within luxury travel, lifestyle, fashion and food and beverages, we designed activities in collaboration with the hotels. A mix of online PR and hotel experiences contributing to creating digital opportunities, and generating content on Brazilian blogs and bloggers’ social media channels, resulting in a large increase in website traffic and online bookings from Brazil.
Client: Maybourne Hotel Group